What Should I Consider When Choosing A Ring Binder?
Ring binders are not something that many business owners stop to consider. When they need them, they send someone to the stationery store to buy the first ring binders they find - as long as they look durable and are the right color. If this has been your approach to ring binders, then it may be time to consider what you can do with this everyday item so that it can add real value to your business. Ring binders are used for filing documents and can also be used to keep marketing materials. For many people, the only important considerations when buying ring binders are size and cost - as long as they can hold the required number of documents and are reasonably priced, they are considered good enough.
When used properly, ring binders can create powerful marketing tools. For example, if each of your ring binders carries your corporate logo, you are promoting your brand in a subtle but effective way. We've already discussed how custom ring binders can be an effective marketing tool in this blog post. There are three common types of binders, including PVC binders and polypropylene binders.
Depending on your business, you can choose an A4 ring binder or an A5 ring binder clip(for example, if you are a law firm). Once you have decided on the size of your ring binder, you can then go on to decide what you can do with it so that it can be used as a promotional tool for your business.
What should I consider when choosing a ring binder?
The only thing a business owner should consider when choosing a ring binder is cost - as long as they are inexpensive and within budget, they will suffice. While this is a valid and even necessary consideration, there are other important factors.
- You should consider the style of ring that will fit in the binder. Most binders come with rings, and as long as you don't plan to put a lot of documents in the binder, these will suffice. However, if you intend for the 3-ring binder to hold multiple documents, then you should purchase a D-ring binder.
- The thickness of the binder is also important. They usually start at 0.5 inches thick. You want to make sure you buy the right size so you don't get an unsightly binder.
- The cover is very important and should be included in every binder you purchase as much as possible. With covers, you can insert marketing materials and make changes as needed. Covers are usually made of clear vinyl and are left open at one end so you can insert marketing materials. They can cover the front, spine or even the back if you wish.
- For ring binders, color is important. You want to choose a color that closely matches your logo and reflects who you are as a business. For example, a school should choose a nice ring binder in a color that appeals to students, while a law firm or hospital should choose a binder with a simple design.
Who should make your ring binder?
Now that you know the value of a custom ring binder, you may be wondering who should make it. There are many companies that produce these binders, so you should determine the most reliable ones near you. Before signing any contract, you should ask them to make samples so you can see what the finished binders will look like. If you want them to last for years, make sure you choose a durable adhesive.